COURSE CURRICULUM

The Bachelor of Fine Arts (BFA) in Graphic Design at Wichita State University is a competitive professional degree requiring a minimum of 120 credit hours, including 62 credit hours in art and art history. Before entering the graphic design program, students complete foundation studies and preparatory coursework, after which they must successfully pass a portfolio-based Mid-Program Review during ARTF 202. Admission to the major is limited and based on the quality of the student's portfolio. Once accepted, students complete the graphic design emphasis over four consecutive semesters during their junior and senior years and must enroll in Professional Practices in Graphic Design (ARTG 354) each semester. The curriculum begins with foundation courses in art and design, including two-dimensional design, drawing, three-dimensional design, and introductory art studies. Students also complete art history coursework, including introductory and advanced classes that provide historical and cultural perspectives on visual communication. The graphic design sequence develops technical and creative skills through courses in vector graphics, pixel-based imaging, layout applications, typography, design concepts, visual communication, sequential media, interactive design, and graphic design campaigns. Advanced coursework focuses on professional design practices, portfolio development, capstone projects, and real-world applications of graphic design principles. The program also incorporates interdisciplinary learning through courses such as Human-Centric Design Thinking, Marketing, and Advertising and Promotional Writing, helping students understand consumer behavior, branding, communication strategies, and user-centered design. An internship requirement provides valuable professional experience and industry exposure before graduation. Students must earn a grade of C or higher in all major courses and maintain a minimum GPA of 2.0 within the major. Additionally, they complete 12 credit hours of approved electives, which may be selected from graphic design, studio arts, art history, communication, business, entrepreneurship, marketing, technical theatre, and related disciplines. The program prepares graduates for careers in graphic design, branding, advertising, digital media, user interface and user experience design, motion graphics, publication design, interactive media, and creative direction, while equipping them with a strong professional portfolio and practical industry experience.