COURSE CURRICULUM

The Bachelor of Business Administration in Business Management provides students with a comprehensive foundation in business principles, preparing them for leadership and management roles in a variety of organizational settings. The program combines core business courses in accounting, finance, marketing, management, economics, and business analytics with general education requirements, including writing, mathematics, natural sciences, humanities, and social sciences, fostering well-rounded, critical thinkers. Students begin with foundational courses such as College of Business Success Seminar, English Composition, Finite Math, Introduction to Sociology, and Effective Oral Communication, progressing to core courses like Principles of Microeconomics, Accounting Principles, Legal and Social Environment of Business, Marketing Principles, and Management concepts. In the upper years, students build advanced competencies in finance, statistics, organizational behavior, business analytics, human resource management, and supply chain operations, while also selecting electives to tailor their studies to individual interests and career goals. The curriculum emphasizes experiential learning, communication skills, data-driven decision-making, and ethical leadership, preparing graduates to navigate complex business environments and global markets effectively. Students also engage in a capstone Strategic Management course to integrate and apply knowledge across disciplines. Upon graduation, students emerge as enterprise thinkers, globally aware professionals with the skills to lead teams, manage resources efficiently, and contribute innovatively to organizations, while remaining prepared for graduate education or professional certifications.