COURSE CURRICULUM

The Bachelor of Arts in Digital Media at Gannon University, offered through the College of Humanities, Education and Social Sciences, focuses on developing students’ abilities to communicate effectively through research, writing, performance, and digital production. One of the core learning outcomes of the program is the ability to conduct thorough research and produce extended analytical papers. Students learn how to gather credible information, evaluate sources, and present well-structured arguments in written form. These research and writing skills are essential for academic success and professional communication in media-related fields.Another important outcome involves developing strong presentation and rhetorical skills. Students learn to research, organize, and deliver sustained business presentations using appropriate rhetorical strategies and modern technology. This training helps them communicate ideas clearly and persuasively to different audiences. In addition, students are encouraged to participate in scholarly and productive discussions, using both interpersonal and professional communication skills. Through classroom dialogue, group collaboration, and project work, they learn how to share ideas effectively while respecting diverse perspectives.The program also emphasizes creative performance and media production. Students learn to design, organize, rehearse, and perform both dramatic and non-dramatic script material. They also gain an understanding of the full creative process involved in theatre and digital media, including pre-production, production, and post-production stages. This knowledge allows students to appreciate how creative ideas develop from concept to final presentation. At the same time, they study the historical development of media and theatre, enabling them to critically understand how communication and performance have evolved over time.Finally, the program encourages adaptability, collaboration, and professional growth. Students recognize the importance of resilience in the rapidly changing fields of theatre and electronic arts. By working with faculty, peers, and technology, they learn how to collaborate on creative projects and produce high-quality theatrical and digital productions. Throughout their studies, students also explore how the work of the School of Communication and the Arts aligns with the mission and values of Gannon University, helping them understand the broader purpose of communication, creativity, and service in society.