COURSE CURRICULUM

The coursework in the Performing Arts Management program provides students with a strong foundation in both business principles and the music industry, preparing them for a wide range of careers in arts administration and music management. Core business classes such as Accounting, Economics, Marketing, Statistics, and Business Law help students develop essential skills in financial management, data analysis, strategic planning, and understanding legal frameworks that affect organizations. These courses ensure that students gain a solid understanding of how businesses operate and how decisions are made in professional environments. In addition to general business subjects, students take specialized courses tailored to the music industry, including Introduction to Music Business, Legal Issues in the Music Industry, and Music Publishing. These classes focus on how the music industry functions, covering topics such as artist contracts, copyright law, intellectual property rights, licensing, royalties, and distribution of music. Students also learn about the roles of record labels, publishers, managers, and other key stakeholders in the industry. The Marketing course helps students understand how to promote artists, events, and music products effectively in a competitive global market. Together, these subjects combine practical business knowledge with industry-specific expertise, allowing students to understand both the creative and commercial sides of performing arts management. The program also offers flexibility through Bachelor of Music and Bachelor of Science degree options, along with a combined bachelor’s and master’s degree pathway for advanced study. Resources such as major requirements, department websites, and class schedules support students in planning their academic journey. Overall, the coursework is designed to prepare graduates for successful careers in music business, entertainment management, publishing, and related fields by blending academic learning with real-world industry applications.