COURSE CURRICULUM

The 30-credit program includes core courses such as Strategic Communication Theory, Research Methods, and Digital Strategy. Students take electives in areas like Public Affairs, Advocacy, or Health Communication. Key components include a capstone project where students develop a comprehensive communication campaign. The curriculum covers writing for strategic communication, social media analytics, and ethical decision-making. Hands-on experience is gained through workshops, simulations, and optional internships. The program structure allows completion in 12 months full-time, with part-time options available. Emphasis is placed on multicultural communication and data visualization techniques.