COURSE CURRICULUM

The International Communication and International Business BA provides a comprehensive and integrated approach to understanding global business and communication practices. In the first year, students gain a solid foundation in core business areas such as accounting, finance, marketing, and the global business environment, while also developing essential communication skills through tutorials and modules focused on interpersonal, intercultural, and language studies. This year establishes the groundwork for analytical, cultural, and professional competencies. In the second year, students build on this foundation by exploring international business practice, financial analysis, organizational behavior, and digital business strategies, while also engaging with cultural studies and visual communication to deepen their understanding of global contexts and perspectives. Optional modules allow students to focus on specific linguistic or cultural areas, further enhancing their international awareness and adaptability. In the final year, students consolidate their knowledge and skills through advanced modules in comparative international management, global marketing, mediation, and professional communication, while completing a substantial final year project that demonstrates independent research and practical application. The program emphasizes the development of transferable skills such as critical thinking, problem-solving, intercultural competence, and strategic communication, preparing graduates for careers in multinational companies, international organizations, consultancy, marketing, and other roles that require the ability to operate effectively in a complex, interconnected global business environment.