COURSE CURRICULUM

The MSc Business Strategy and Innovation Management program provides students with advanced knowledge and skills to develop and manage new products, services, and business models, with a focus on sustainability and competitive growth. Core modules cover current trends in strategy and innovation management, innovation and technology transfer, service innovation management, and sustainable and responsible innovation, connecting cutting-edge research with practical application. Students learn to identify opportunities for technological and service-based innovation, manage the transfer of knowledge and technology, and integrate sustainable practices into business strategies. The program also includes an extended dissertation, allowing students to conduct an independent, in-depth investigation into a topic of their choice. Optional modules enable students to tailor their learning to individual career goals, covering areas such as corporate finance, digital business, enterprise and new business venturing, family business, global entrepreneurship, international corporate social responsibility, marketing in the digital age, strategic management, project management, and strategic human resources management. Students gain the ability to respond to global challenges, leverage innovation to drive business performance, and address ethical, social, and environmental considerations in strategy development. With strong industry links, practical insights, and opportunities for real-world engagement, graduates are prepared for leadership roles in innovation, strategy, and sustainable business development across diverse sectors.