COURSE CURRICULUM

The International Business course provides a comprehensive understanding of global markets, strategic management, and cross-cultural operations. In the first year, students build a foundation in key business disciplines such as management, economics, accounting, marketing, and organisational behaviour. This groundwork prepares them to understand how international business functions within diverse economic and cultural contexts. The second year deepens this knowledge through modules in global business organisation, international marketing, and supply chain management, helping students develop analytical and research skills through the study of international business environments and strategies. In the final year, students explore advanced topics including global innovation systems, strategy, ethics, and entrepreneurship, gaining insights into responsible and sustainable business practices. They can also choose from a range of specialised options such as leadership development, international negotiations, finance in global business, and new venture creation, allowing them to tailor their learning to career interests. The program emphasizes research, critical thinking, and problem-solving skills through project-based learning and global business analysis. Graduates emerge well-prepared for international careers in management, marketing, finance, and entrepreneurship, equipped with the knowledge and adaptability to thrive in the complex and fast-changing global business environment.