COURSE CURRICULUM

In Year 1, you will gain a strong foundation in key business concepts and practices. The Data and Digital Technologies module introduces you to data collection, analysis, and the role of digital technologies in modern business environments. Management in the Global Environment will explore organizational structures, communication, and the importance of teamwork and conflict management. Financial Performance Management covers accounting and finance principles, helping you understand the financial implications of business decisions. In Marketing Theory and Practice, you will learn fundamental marketing concepts, including the role of the marketing mix and the impact of both internal and external business environments.In Year 2, you will advance your understanding of critical areas such as innovation, entrepreneurship, and sustainability. The Innovation, Entrepreneurship and Sustainability module introduces you to methodologies and strategies essential for new ventures and sustainable business practices. Management Analytics and Visualisation focuses on data analytics and visualisation tools, teaching you how to use data-driven insights for strategic decision-making. Operations and Supply Chain Management delves into improving business operations and decision-making in supply chains. Trade and International Business explores the complexities of global trade, theories of international business, and the role of multinational enterprises. Additionally, the Work Experience 2 and Work Experience Portfolio modules provide you with practical, real-world experience, enhancing your commercial awareness and professional development.In the final year, you will focus on international business strategy and leadership. The International Business Strategy module helps you develop critical thinking and strategic planning skills to navigate the complexities of global business operations, including market entry strategies and business environment analysis. Leadership in Global Contexts further develops your leadership knowledge, exploring global leadership styles, ethics, equality, diversity, and personal leadership development. This will prepare you for the challenges of leading in contemporary global organizations.