COURSE CURRICULUM

The BA (Hons) Media Production degree at Canterbury Christ Church University provides a comprehensive and hands-on approach to developing expertise in contemporary media. In the first year, students build foundational knowledge and skills through modules such as Investigating Media Production, Creative Media Practice, Content Creation, and Augmented Reality, alongside Student Success modules to support academic growth. These courses introduce students to both the creative and technical aspects of media production, allowing them to explore emerging technologies and experiment with different forms of content. In the second year, students focus on professional and industry-oriented learning through modules such as Media Campaigns and Innovative Media Practice, supported by interdisciplinary studies and career-focused modules. This stage emphasizes real-world application, collaboration, and strategic thinking, preparing students for diverse roles in the media sector. The final year deepens expertise with specialized modules including Social Media Strategies, Creative Media Futures, Visual Effects and Virtual Environments, Immersive Design, and the Creative Arts and Industries Project. Across the program, students gain experience with industry-standard tools, develop creative problem-solving abilities, and learn to manage projects from conception to delivery. Graduates leave equipped with the technical proficiency, creativity, and professional understanding required to succeed as content creators, media strategists, immersive designers, and innovative storytellers in the rapidly evolving media industry.