COURSE CURRICULUM

The MA Arts Management program at Bath Spa University offers a comprehensive set of modules designed to develop professional skills, leadership abilities, and practical experience for careers in the arts and cultural sectors. Key modules include Arts Management in the 21st Century, which provides a theoretical and practical understanding of contemporary arts practice, and Managing Arts and Cultural Events, which focuses on planning, delivering, and evaluating creative projects. Students gain hands-on experience through a Placement module and an Extended Placement Project, allowing them to apply their learning in real-world professional environments and develop essential workplace skills. Additional modules such as Entrepreneurship, Managing People, and Governance, Ethics and Risk Management equip students with leadership, strategic thinking, and organisational management capabilities, while Digital Marketing prepares them to engage audiences and promote arts initiatives effectively in a digital context. The program culminates in a Dissertation, enabling students to undertake independent research and apply critical thinking to a topic of relevance to arts management. The course integrates academic study with professional practice, encouraging reflective learning and practical application, ensuring graduates leave with the knowledge, confidence, and skills necessary to excel in arts organisations, cultural enterprises, or further research, while adapting to the evolving needs and challenges of the sector.