COURSE CURRICULUM

The MSc International Business with Business Analytics at ARU combines theoretical learning with practical skills to prepare students for careers in global business environments. The program focuses on developing expertise in business analytics, international strategy, and data-driven decision-making, enabling students to tackle complex challenges in multinational contexts. Core modules cover topics such as analytics essentials, transforming business with big data, financial data analysis using Python, contemporary issues in international management, international business strategy, and data analytics for international business. Students also complete a postgraduate major project, allowing them to apply their knowledge to a real-world problem, develop research skills, and demonstrate independent critical thinking. Optional modules, including leadership and change, principles of economics, and finance for decision making, provide additional opportunities to tailor learning to individual career goals. Assessment methods are varied and designed to support employability, encompassing informal Q\&A sessions, individual and group presentations, management reports, exams, case study analyses, and written assignments. These assessments develop transferable professional skills, including teamwork, communication, presentation, and the ability to work under pressure. Overall, the course equips graduates with the knowledge, analytical capability, and practical experience needed to excel in international business roles, making informed decisions, leading projects, and contributing to organisational success in a data-driven global marketplace.