COURSE CURRICULUM

The MA in Fashion Styling, Creative Direction and Digital Content offers a focused curriculum designed to develop advanced visual, creative, and digital communication skills for the fashion and luxury industry. In the first semester, students begin with visual research, where they explore creative concepts and research-driven approaches to image creation. Image digital processing introduces digital tools and techniques for editing and enhancing visual content. History of visual communication provides an understanding of the evolution of visual language and its impact on fashion and media. Digital production helps students learn technical skills for producing digital content, while art direction develops their ability to create and manage visual concepts for campaigns and editorials. The multimedia subject strengthens skills in combining different forms of media for storytelling and communication. In the second semester, students continue with multimedia design to create engaging and innovative digital experiences. Image phenomenology helps them understand the meaning, perception, and emotional impact of images. Methodology develops structured approaches to creative and professional projects, while image semiotics focuses on interpreting and constructing visual messages through symbols and signs. The program also includes an internship, giving students real-world industry experience and professional exposure. It concludes with a dissertation, allowing students to conduct academic and creative research. Overall, the course prepares graduates for careers in fashion styling, art direction, digital content creation, and multimedia communication.