COURSE CURRICULUM

The International Business Studies program is a four-year degree that combines core business knowledge with a strong emphasis on global awareness, language development, and international experience. In the first year, students are introduced to key areas such as human resource management, accounting, management, marketing, global economics, and cultural understanding, alongside beginner-level language learning focused on communication skills. As the program progresses into the second year, students deepen their knowledge in areas like legal frameworks, management accounting, social media marketing, and multicultural teamwork, while significantly advancing their language proficiency in preparation for international exposure. A major highlight of the course is the opportunity to study or work abroad for a semester in both second and third years, allowing students to immerse themselves in different cultures and apply their learning in real-world contexts. In the third year, students build on this experience with modules in international business planning, marketing communications, negotiation, and project management. The final year focuses on advanced strategy, global finance, supply chain management, and a research thesis, while continuing language development. Overall, the program develops graduates with strong business, intercultural, and communication skills suited for global careers.