COURSE CURRICULUM

Automotive Technology and Management program offers a well-rounded education that combines essential business skills with specialized automotive knowledge. Students gain a solid foundation in core areas such as marketing, human resources, financial accounting, and strategic management, learning how to effectively structure and optimize business processes. Alongside these fundamentals, the program emphasizes future-oriented topics like automotive megatrends, future mobility, cost and performance accounting, and business software, preparing students to navigate the industry's rapid transformation. Practical learning is a key component, with hands-on projects, internships, and opportunities for international experience providing real-world insight and global perspective. This integrated approach not only fosters technical and managerial competence but also encourages innovative thinking and problem-solving. Graduates are well-prepared to pursue diverse roles in the automotive sector, capable of contributing to forward-looking strategies and sustainable business practices.