COURSE CURRICULUM

The one-year MBA curriculum is designed to be completed over two semesters and offers an intensive, practice-oriented learning experience. The program is structured around five key curriculum areas that together develop innovation capabilities, strategic leadership skills, and professional effectiveness. The Innovation area introduces students to entrepreneurship and innovation management in the first semester, followed by applied project management in the second semester, emphasizing practical implementation and problem-solving. The Leadership and Strategy area focuses on managing change and digital transformation, covering topics such as transformational change management, digital innovation, and digital business models across both semesters. The MBA Specialization area allows students to gain focused knowledge through mandatory elective modules, with options including data analytics, business intelligence, big data applications, and supply chain management and logistics. This flexibility enables students to align their studies with career objectives and market demand. The Networking and Communication area strengthens leadership presence and industry engagement through modules in leadership communication and enterprise collaboration, fostering strong professional networks. The program concludes with a master’s thesis in the second semester, where students apply theoretical and practical insights to a relevant business challenge. Overall, the curriculum delivers a balanced combination of innovation, strategy, specialization, and applied research, preparing graduates to create immediate value in dynamic, technology-driven business environments.