COURSE CURRICULUM

The Master’s program in Strategic Business Development at University of Vaasa is structured across two academic years, combining strategic management studies, research training, and practical business development experience. In the first academic year, students focus on core strategic business subjects such as sustainability and business ethics, managing business networks, project management, service business development, developing business models, and international strategic management. They also engage in strategy work, research methodologies, and research updates in strategic management, which build strong analytical and decision-making skills. The first year includes applied learning through business development in practice, helping students connect theory with real-world business environments. The second academic year is mainly dedicated to the master’s thesis, which is completed in stages from research planning to final submission. Alongside the thesis, students can choose from elective and supporting studies such as diversity management, cross-cultural management, management accounting, and internships related to strategic business development. Additional learning opportunities include professional skill development, scientific information searching, academic writing, and language studies, which strengthen communication and research capabilities. Practical exposure is further enhanced through internships and strategic working life excursions. Overall, the program integrates academic theory, research skills, and hands-on business experience to prepare graduates for strategic, managerial, and consultancy roles in global business environments.