COURSE CURRICULUM

Bachelor of Business Administration program offers a well-structured curriculum designed to build strong business knowledge, analytical skills, and leadership abilities for modern global careers. The program begins with introductory courses in mathematics, statistics, economics, business fundamentals, financial accounting, marketing, and business communication, which help students develop a solid foundation in business concepts. Core courses then expand into key areas such as business law, organizational behaviour, managerial accounting, finance, human resources, operations management, international business, ethics, sustainability, and information technology for managers. Students also study strategic management, entrepreneurship, and marketing strategy to understand how businesses compete and grow in real markets. The program offers a wide range of electives allowing specialization in areas like accounting, corporate finance, project management, supply chain management, energy management, logistics, and business analytics. A strong emphasis is placed on experiential learning through integrative, project-based courses such as business planning, organizational analysis, case studies, and change management, which help students apply theory to real-world business problems. Alongside business studies, liberal arts courses develop communication, critical thinking, cultural awareness, and research skills through subjects like sociology, psychology, philosophy, humanities, and design thinking. Overall, the program prepares students to become adaptable, skilled, and job-ready professionals in diverse industries.