COURSE CURRICULUM

The Tourism and Hospitality specialization in the Bachelor of Business Administration program is tailored for students aiming to pursue management or entrepreneurial roles within the tourism and hospitality industry. This specialization combines core business knowledge with industry-specific insights to prepare graduates for the dynamic challenges of the sector. Students must complete four required courses that focus on key aspects of tourism and hospitality, including Island Tourism, Tourism and Hospitality Management, Sustainable Tourism Development, and the Economics of Tourism.In addition to these core courses, students choose two electives from a list that includes Project Management, Intercultural Management, International Marketing, Tourism, and Modern Languages, which enhance understanding of international business and cultural diversity. Furthermore, students select three additional electives from a broader multidisciplinary range, including Anthropology, Religious Studies, and Sociology/Anthropology courses focused on various global cultures and social justice topics. This diverse course selection enriches students’ global perspectives and intercultural competence, critical for success in the tourism industry.Overall, this specialization equips students with a blend of practical management skills, cultural awareness, and sustainable development principles, enabling them to effectively lead and innovate in tourism and hospitality organizations worldwide.