COURSE CURRICULUM

The Entrepreneurship and Innovation major offers a range of dynamic and practical courses designed to prepare students for the challenges of launching and managing new ventures or driving innovation within existing organizations. ENTR 4100: New Venture Analysis focuses on evaluating the feasibility of new business ideas, helping students develop detailed business plans and market strategies. ENTR 3106: Family Business Management explores the unique dynamics and strategic considerations involved in running family-owned enterprises, including succession planning and governance. ENTR 3104: Selected Topics in Small Business/Entrepreneurship offers rotating content that addresses emerging trends and issues in entrepreneurship, providing students with up-to-date knowledge relevant to today’s business landscape. ENTR 3100: Small Business Management equips students with tools to effectively manage and grow small enterprises, covering topics such as financing, operations, marketing, and human resource management. ENTR 3102: Technological Entrepreneurship examines the intersection of technology and business, teaching students how to identify, evaluate, and commercialize tech-based innovations. These courses combine theoretical foundations with real-world applications, providing students with hands-on experiences and the opportunity to engage with entrepreneurs and business leaders. Together, they foster entrepreneurial thinking and innovation skills that are valuable across industries, empowering students to pursue their own ventures or bring entrepreneurial value to existing organizations.