COURSE CURRICULUM

The Bachelor of Arts in Communication at Cape Breton University is a three-year program designed to develop a strong foundation in communication theory, critical thinking, and practical skills. In the first year, students take introductory courses in communication along with general arts subjects to build essential academic and analytical abilities. The second year introduces more specialized topics such as interpersonal communication, media studies, and cultural communication, helping students understand how messages are created, shared, and interpreted in different social contexts. In the third year, the program focuses on advanced and applied learning, including courses in professional communication, public speaking, rhetoric, media ethics, and cultural performance, enabling students to refine their analytical and presentation skills. Throughout the program, students engage in both theoretical and hands-on learning, developing competencies in teamwork, research, and effective communication across various platforms. The curriculum is flexible and can be completed through on-campus or distance education, allowing students to tailor their learning experience. Overall, the program prepares graduates for careers in fields such as media, public relations, marketing, education, and community development, while also equipping them with skills essential for personal growth and active participation in society.