COURSE CURRICULUM

The Master of Banking and Finance and Master of Marketing double degree provides a flexible, industry-focused pathway that combines advanced financial expertise with strategic marketing capability, preparing graduates for diverse roles across global business environments. Within the Banking and Finance component, students can choose from specialised study areas such as Sustainable Finance, FinTech, Financial Management and Banking. These specialisations develop strong technical knowledge in financial systems, investment decision-making, risk management, digital finance and banking operations, ensuring graduates are well prepared for both traditional financial institutions and emerging technology-driven financial sectors. The Marketing component complements this by focusing on understanding markets, consumers and value creation in competitive global industries. It equips students with skills in strategic marketing, digital engagement, brand management and customer insight, enabling them to respond effectively to rapidly changing consumer behaviour and data-driven marketing environments. By combining these two disciplines, the program allows students to integrate analytical financial thinking with creative and strategic marketing approaches. This interdisciplinary structure builds versatile professionals who can interpret complex business environments, evaluate both financial and market data, and make informed strategic decisions. Graduates are prepared for careers in banking, fintech, corporate finance, consulting, marketing strategy, brand management and international business, with the adaptability to succeed across multiple sectors and evolving global markets.